Tag Archives: ICON


By Rudi Lopez | Sports Writer | rudi.benhtv@gmail.com

Los Angeles, CA. – We marvel at iconic sports figures who seem to do the impossible and spend hours sharing stories of memories of watching our sports heros accomplishing something extraordinary during the sports game. As a sports fan or casual fan we assume that such accomplishments are achieved because of genetics or a special gift. However, when studying high achievers and peak performers we find that those special iconic athletes, the best of the best in their sport succeed because of how the use and leverage their mindset.  Continue reading IN SEARCH OF GREATNESS

From Janitor to Flamin’ Hot Cheetos Innovation

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Photo Credit: Rudi Lopez, M.A. | Copyright Protected 2017

By Rudi Lopez, M.A., Editor-in-Chief | rudi.benhtv@gmail.com

San Bernardino, CA. – San Barnardino Valley Community College located in the Inland Empire hosted a keynote speaker who was a former janitor who came from humble beginnings only to become one of the most iconic innovators of a product that is still popular worldwide. A conference room maxed at capacity resulting in standing room of SBVC students who were treated to the founder of their favorite snack Flamin’ Hot Crunchy Cheetos. The majority of the students were of Latino/Hispanic decent, along with students of other ethnicity welcome Mr. Richard Montanez,  Vice President of Multicultural Sales and Marketing North America for PepsiCo. Continue reading From Janitor to Flamin’ Hot Cheetos Innovation

The Mental Toughness of Tom Brady!

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By Rudi Lopez, M.A. | rudi.benhtv@gmail.com

“Every game is composed of two parts, an outer game and an inner game.” – Timothy Gallwey

Playa Vista, CA. – Sports is such an emotional event. It has a way of bringing people together, bringing out your passion, and can creating pride and at times intensity as fans defend and demonstrate their love for their favorite team. Rivalries are intense. The finals of any professional sports is exciting because you get to watch athletes perform on a big stage and under the pressure to perform and succeed.

Continue reading The Mental Toughness of Tom Brady!

Top 1 Percent.

If you want to be like everyone else, do what everyone else does. But, if you want to be in the top 1 percent, you have to THINK & take ACTION like the top 1 percent, not like the 99 percent.